Product Analytics

Your cockpit for Product management. Track market changes and react faster than your competition.

Today’s Product Manager = Data analyst + Strategist + UX Designer

In the past, digital product management consisted of coordinating teams and specifying functionalities. Today, a Product Manager is a Data Analyst, who interprets insights, a Strategist who knows the market, monitors competition, and builds a roadmap based on analyses, and a UX Designer who understands user behavior and optimizes experiences. We combined all of it into a single Product Analytics service.

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Product Analytics

for Product Managers

User data, market changes, and competitive analysis — everything you need to get ahead of the market. With us, you can develop the product consciously, with precision, and faster than the competition.

Implementation of a product analytics system

We implement analytics that provide a complete picture of user behavior and product performance. Thanks to precise data, you can make more accurate decisions and grow your business faster.

  • Selection and configuration of advanced tools (including GA4, Ahrefs, Amplitude, Hotjar)
  • Design of data architecture: defining the key events
  • Integration with CRM, marketing automation platforms, and databases

In-depth analysis of user behavior

See how your users really behave. We analyze paths, interactions, and barriers to discover new opportunities for growth and product optimization.

  • Analysis of user paths (User Journey Mapping)
  • Building and analyzing conversion funnels
  • User segmentation
  • Cohort and retention analyses
  • Heatmaps and recordings of user sessions

Monitoring of market changes and competition

We track trends, customer behavior, and competition so that your product always meets current market needs. This allows you to react faster, plan better, and stay ahead of others more effectively.

  • Market trends analysis
  • Competitive benchmarking
  • Keeping track of innovations and new technologies
  • Reporting and strategic recommendations

Insight generation and growth recommendations

We transform data into practical conclusions and concrete actions. We provide recommendations directly influencing product development, conversion increase, and user experience improvement.

  • Searching for patterns, anomalies, or hidden correlations
  • Creating hypotheses based on data and evaluating the potential impact of changes on KPIs
  • Prioritization and Cooperation with product teams

Real-time reporting

We share up-to-date user data and product results in real time. You have complete insight into key indicators, behavioral changes, and action results — exactly when you need it.

  • Designing analytical dashboards in Looker Studio and Power BI
  • Automatic data updates
  • Constant access to data and ad hoc analysis

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