When traffic is not enough

Attracting users is one thing; turning them into clients is a true art. We use data, tests, and analytics to increase the conversion of your website or product without increasing the advertising budget.

Analyzing data and identifying conversion barriers

Analytics audit (Google Analytics 4, Mixpanel, Hotjar, session recordings). Mapping user paths and analyzing drop-off points. User segmentation by behavior, acquisition channels, and devices.

UI/UX Audit and user experience research

Verifying key user paths: buying process, registration, lead generation. Analyzing forms, landing pages, and CTAs regarding usability and effectiveness. Heatmaps, click maps, and scroll maps — where users interact and where they drop off.

Designing and conducting experiments

Formulating optimization hypotheses based on data (e.g., changes in website layout, CTAs, headings). Implementing A/B and multivariate tests, analyzing results, and making implementation recommendations. Personalizing content based on user segments.

Optimizing the conversion process and user journey

Simplifying paths to purchase and registration process, optimizing the number of steps and elements that require engagement, and creating consistent cross-device experiences (mobile, desktop).

Continuous monitoring of performance and development of CRO strategy

Ongoing reporting of test results and conversion rates. Dynamic adjustment of strategy based on new data. Quarterly consultations and planning of the next optimization phases.

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UI/UX Design

31 Aug 2022

UI Design & Google Analytics for Legal Company

The Story works according to our timelines.

5.0

Jakość:

5.0

Terminowość:

5.0

Budżet:

5.0

Chęć polecenia:

5.0

Project

Less than $10,000

Dec. 2021 - Mar. 2022

Opis projektu:

The Story | UX Design + Web Development has built design elements into a legal company's website to boost Google Analytics and optimize conversions. They've used Figma, Zeplin, Hotjar, and Yandex.Metrica.

Recenzent

1-10 Employees

Wroclaw, Poland

Kamila Pokrzywniak

Verified

Assistant to the President of the Board, INLEGIS sp. z o.o.

Opinia

Podsumowanie:

The Story | UX Design + Web Development has greatly increased the site's Goal Completions and Click to Contact rates. Users are also engaging more with the client's content. They've been flexible partners who've used resources efficiently, and managed the project in Jira with the Scrum method.

UI/UX Design

3 Nov 2023

UX Website Audit for Energy Company

The team is organized, demonstrating professionalism in customer support, sales, and the services they provide.

5.0

Jakość:

5.0

Terminowość:

5.0

Budżet:

5.0

Chęć polecenia:

4.5

Project

Confidential

October 2023

Opis projektu:

The Story | UX Design + Custom Development performed a UX audit on a new section of an energy company's website. The goal was to validate the new website's navigation, focusing on user stories.

Recenzent

201- 500 Employees

Wroclaw, Poland

Digital Communications Manager, Energy Company

Verified

Digital Communications Manager, Energy Company

Opinia

Podsumowanie:

The Story | UX Design + Custom Development delivered valuable findings in visual and descriptive forms, allowing the client to implement improvement quickly. The team was organized, professional, knowledgeable, and easy to work with, showing experience in customer support and sales.

UI/UX Design

9 Jun 2021

UI/UX Design for Logistics Company

The sprints are adjusted to our needs. The rhythm and work progress also suit us very well.

5.0

Jakość:

5.0

Terminowość:

5.0

Budżet:

5.0

Chęć polecenia:

5.0

Project

$10,000 to $49,999

Oct. 2020 - Ongoing

Opis projektu:

The Story | UX Design + Web Development is designing UI/UX for a logistics company's app. The vendor is expected to create a new interface for the client in accordance with their new brand guidelines.

Recenzent

5,001-10,000 Employees

Warsaw, Poland

Bartosz Szczęśniak

Verified

Retail Sales & Digital Solutions Manager, DHL Parcel Poland

Opinia

Podsumowanie:

The Story | UX Design + Web Development adjusts their sprints to the client's preference. They have a friendly, rhythmic workflow that is largely thanks to the vendor's cooperation skills. All steps have been completed on time and have been meeting the client's expectations, as well.

UI/UX Design

7 Sep 2022

Platform UI/UX Design for Building Materials Manufacturer

The platform's functionalities were designed according to the requirements and best practices.

5.0

Jakość:

5.0

Terminowość:

5.0

Budżet:

5.0

Chęć polecenia:

5.0

Project

$50,000 to $199,999

Feb. 2022 - Ongoing

Opis projektu:

The Story | UX Design + Web Development is developing a new platform for a build materials company. They're using Figma and Zeplin for the UX/UI design, which they began after several onboarding workshops.

Recenzent

1,001-5,000 Employees

Wroclaw, Poland

Ewelina Kwarciak-Wrębiak

Verified

Digital Manager, Pfleiderer

Opinia

Podsumowanie:

User research has revealed positive feedback for the key visuals The Story | UX Design + Web Development creates: 80% of respondents said the project is exceptional. Their team is professional and ensures all deliverables are on time and within budget. They use Jira for project management.

Conversion Rate Optimization (CRO)

Attracting users to a website is only the beginning.

We improve the efficiency of operations without increasing the budget

Tworzymy produkty cyfrowe dla:

We offer everything you need to make users love your company.