Subscription Model. When to use it?
The subscription model is a sales model in which the main feature of providing a service or product (and charging a fee) is periodicity.
The periodic settlement model allows the company to plan production volume in the long run, and in the case of online access - to develop a digital product or technology. Many companies use the subscription model only for selected services or products, e.g. Ford or Schneider Electric. More and more often, e-commerce projects are appearing that combine product sales and delivery with a monthly subscription.
Sales in the subscription model, also known as subscription sales, is not limited by the industry, but by the needs and behavior of customers, as well as the infrastructure and readiness of the company to introduce it.
Discover the main benefits of SaaS and the transition to subscription sales: